Skip to content
Search

J Noa Is Racing Forward. Can You Keep Up?

J Noa Is Racing Forward. Can You Keep Up?

There are few people on planet Earth who can rap as fast as J Noa — and even fewer who actually have something to say. On her 2023 debut EP, Autodidactica, the 18-year-old MC from the 5 de Abril barrio in San Cristóbal, Dominican Republic, showcased one of the most nimble flows in rap of any language, along with a penchant for strings-laden throwback beats and a modern perspective. Beyond merely precocious, her voice carries the weight of one who’s seen some things and lived to tell about them. 

The frenetic, reggaeton-adjacent stylings of dembow have climbed out of the underground in the Dominican Republic and into the mainstream. But while dembow stars like El Alfa get the dancefloor hyped with artful repetition and rhythmic rapping, J Noa’s lightning-fast lyrics are more likely to stop you cold in your tracks. Her tongue is light but her words heavy, telling stories with real emotional heft about the disenfranchised members of her community and the dangers of the street. On her debut single, “Betty,” she weaves a cautionary tale of teen pregnancy, where a young girl gets taken advantage of and abandoned with her baby, only to leave her own mother with the responsibility of raising the child. The video features J Noa driving a privileged white family around on a golf cart, forcing them to engage with the realities of the barrio that they would rather ignore.


J Noa has been turning heads with her rapid-fire flow since before her age had double digits, but it was a jaw-dropping session on DJ Scuff’s “Frente a Frente” that caught the eye of a Sony Music Latin A&R and led to her record deal. Embracing the moniker of “La Hija del Rap,” she carries the hip-hop torch from her forebears, the Dominican rappers and radio co-hosts Lápiz Conciente (“El Papá del Rap”) and Melymel (“La Mamá del Rap”). And her style evokes old-school MCs like Control Machete or los Violadores del Verso, even if she’s wholly unaware of them. ”I didn’t have a lot of experience with música urbana,” she admits. “I taught myself how to rap first. As a child I only listened to my mom’s music; salsa, bachata, Juan Gabriel.”

Before traveling to Washington, D.C. for NPR’s Tiny Desk Concert series last year — a stunning debut that that served as an introduction for legions of new fans — she’d never performed outside of her neighborhood. But she speaks to issues experienced by kids in every barrio. On the track “Era de Cristal,” she explores the epidemic of depression in young people between boom-bap drums and record scratches, describing the infinite-scrolling downward spiral of social media in vivid detail. On “No Me Pueden Parar,” she acknowledges the give and take of the streets: “La calle te enseña y también te engaña por eso aquí no roncamos” (“The streets teach but they also deceive, which is why we don’t sleep”).

In an era where bombastic flexes and capitalist braggadocio are the norm, J Noa offers a glimpse at a hip-hop future that looks a lot like its distant past, driven by the ethos that you can’t talk it if you ain’t lived it. Her knack for reality raps builds on a long tradition of giving voice to the voiceless, delivered with the passion of the unheard finally given a megaphone. “I grew up in the barrio, and it wasn’t the best place, but it wasn’t the worst,” she says. “The street can teach you good things, but also bad things. I feel a responsibility to defend my barrio. My people are counting on it! I need to represent them.”

More Stories

Pierre Lapointe, Grand duke of broken souls

Cotton two-piece by Marni, SSENSE.com / Shirt from personal collection

Photographer Guillaume Boucher / Stylist Florence O. Durand / HMUA: Raphaël Gagnon / Producers: Malik Hinds & Billy Eff / Studio: Allô Studio

Pierre Lapointe, Grand duke of broken souls

Many years ago, while studying theatrical performance at Cégep de Saint-Hyacinthe, Pierre Lapointe was given a peculiar exercise by his teacher. The students were asked to walk from one end of the classroom to the other while observing their peers. Based solely on their gait, posture, and gaze, they had to assign each other certain qualities, a character, or even a profession.

Lapointe remembers being told that there was something princely about him. That was not exactly the term that this young, queer student, freshly emancipated from the Outaouais region and marked by a childhood tinged with near-chronic sadness, would have instinctively chosen for himself. Though he had been unaware of his own regal qualities, he has spent more than 20 years trying to shed this image, one he admits he may have subtly cultivated in his early days.

Keep ReadingShow less
DNC Brings in Higher Ratings Than RNC All Four Nights

DNC Brings in Higher Ratings Than RNC All Four Nights

The numbers are in, and the viewership of the Democratic National Convention blew last month’s Republican National Convention out of the water. 

Early numbers by Nielsen Fast Nationals indicate that the final night of the DNC garnered 26.20 million viewers across 15 networks, compared to night four of the 2024 RNC Night 4 at 25.4 million viewers.

Keep ReadingShow less
Marketer Behind Fake Quotes in ‘Megalopolis’ Trailer Dropped by Lionsgate

Marketer Behind Fake Quotes in ‘Megalopolis’ Trailer Dropped by Lionsgate

Eddie Egan, a very real marketing consultant, lost his gig with Lionsgate this week after the studio discovered that quotes he used in a trailer for Francis Ford Coppola’s Megalopolis were fabricated, according to Variety.

The conceit behind the teaser, which Lionsgate recalled on Wednesday, was that critics had trashed Coppola’s masterpieces throughout the decades, so why trust them? Except that the critics quoted didn’t actually write any of the pith. A quote attributed to Pauline Kael that was said to have run in The New Yorker, claiming The Godfather was “diminished by its artsiness,” never ran.

Keep ReadingShow less
Fact Checkers Try to Shield Trump From Project 2025’s Abortion Madness

Fact Checkers Try to Shield Trump From Project 2025’s Abortion Madness

One of the odder features of American journalism is that the columnists who hold themselves out as “fact checkers” and review claims made by politicians — calling balls, strikes, and “pinocchios” — are unusually terrible at it.

Fact checkers offered up several botched reviews of content from the Democratic National Convention, but nothing has broken their brains like Democrats’ sustained attacks on Donald Trump over Republicans’ anti-abortion agenda, which is laid out in gory detail in conservatives’ Project 2025 policy roadmap. 

Keep ReadingShow less
Cops Who Falsified Warrant Used in Breonna Taylor Raid Didn’t Cause Her Death, Judge Rules

Cops Who Falsified Warrant Used in Breonna Taylor Raid Didn’t Cause Her Death, Judge Rules

A federal judge in Kentucky ruled that two police officers accused of falsifying a warrant ahead of the deadly raid that killed Breonna Taylor were not responsible for her death, The Associated Press reports. And rather than the phony warrant, U.S. District Judge Charles Simpson said Taylor’s boyfriend, Kenneth Walker, was responsible for her death because he fired upon the police officers first — even though he had no idea they were police officers.

The ruling was handed down earlier this week in the civil rights violation case against former Louisville Police Detective Joshua Jaynes and former Sgt. Kyle Meany. The two were not present at the March 2020 raid when Taylor was killed. Instead, in 2022, Attorney General Merrick Garland accused the pair (along with another detective, Kelly Goodlett) of submitting a false affidavit to search Taylor’s home before the raid and then conspiring to create a “false cover story… to escape responsibility” for preparing the phony warrant. 

Keep ReadingShow less